Brand Association

 Two Vintage

Beggars  are an advocate for independent label rights and are dedicated to supporting small independent shots. Two Vintage is a small shop run by Southend locals that complete charity runs and have gained over 18,000 followers due to their sustainable and quirky clothing. This would fit into the demographic in many ways. 16-25 year olds are advocates for the environment and recycled clothing is 'trending'. It also appeals to this age range as the shop has a high social media presence. The media literate demographic will be reached due to the pop references in the shop: top cat, comic books, and movie posters. As the target audience are middle and upmarket, they will be able to afford the prices at this shop. 

NEA Pitch

 pitch media
.pptx

Narrative Main Characters:

I did a small photoshoot with the 'couple' to see how comfortable they are infront of the camera. I used a digital camera and set them up infront of the plain wall at first. To start, I took some close ups but as they became more comfortable I went outside and experimented with different angles and poses.

Colour Schemes:

 

I want to incorporate two ideas I have seen in these movies. Baby Driver uses association between colours ( codes of costumes and lighting). Thirteen uses an interesting concept of changing lighting and saturation throughout the movie depending on the state of the main characters mental health. I wanted to combine these two ideas by changing colours worn by the 'couple' depending on the health of their relationship

Flat Plan